Saturday, May 7, 2016

Week 8: Blog Going Strong, Email Campaign Getting Started

This week at Yazamo, I continued with our process of creating, editing, and publishing articles on our LeadQuizzes blog. Things are running smoothly there with our three articles per week goal being met consistently. I've started using a program named Buffer to schedule out the times every week when our articles get promoted on our Facebook page (usually Monday, Wednesday, and Friday). This way, our readers know when to expect new content releases from us each week.

I've been writing a few emails for our automated email campaign as well, which will probably launch next month. I've analyzed some data on a few of our previous clients' case studies and put those together in a few emails. Overall, things are going well but a few SEO aspects still haven't kicked in like the long tail keywords and Google search rankings. This is normal, however, since SEO usually takes quite some time to implement (around 6 months to see good concrete results usually.)

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